A versatile visual designer focused on crafting thoughtful, distinctive design solutions that genuinely reflect each client’s vision and character.

Hi! I’m Sierra — a designer, visual storyteller, and forever student of the outdoors.

I grew up in the coastal town of Santa Cruz, California, where long days outside, a curiosity for art, and an instinct to explore quietly shaped how I see and create. I went on to earn a BA in Art Studio with an emphasis in Graphic Design and a minor degree in Business, grounding my work in both creative expression and thoughtful intention.

I approach design as both craft and problem-solving, using visual language to bring clarity, beauty, and purpose to ideas. My work is deeply influenced by my deep passions for nature, music, and the connective energy of community — the things that continue to shape how I tell meaningful, lasting visual stories.

Today, I’m a Senior 3D Visualization Developer at Patagonia, where I’ve spent over nine years growing my expertise in illustration, logo design, and 3D visualization. Outside the studio, you’ll usually find me on forest trails, along snowy mountain paths, or back at the coastline that first inspired me. I’m continually drawn to a sense of place and to the quiet moments where creativity and the landscape meet.